Does Marketing Need Reform Fresh Perspectives on the Future
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Does Marketing Need Reform Fresh Perspectives on the Future

SKU: 9788184050509

₹1,160.00

Navigate the evolving world of marketing with fresh perspectives on essential reforms. This compelling book brings together leading thinkers to critique current practices and propose new principles for the future of marketing. Understand how to realign your strategies with timeless values, focusing on synergistic customer and societal interests. A must-read for marketing professionals, business leaders, and students in India seeking deep insights into consumer behaviour and competitive strategy. Gain the knowledge to redefine marketing for greater impact and success in dynamic markets.

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Description

  • Publisher : Refrence Press (1 January 2009)
  • Language : English
  • ISBN-10 : 818405050X
  • ISBN-13 : 978-8184050509
  • Item Weight : 500 g

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