Consumer Behaviour Towards Shopping Malls (9789390384778)
Availability: In Stock

Consumer Behaviour Towards Shopping Malls (9789390384778)

SKU: 9789390384778

₹1,036.00

Unlock the secrets of Indian shopper psychology with this essential guide to consumer behaviour in shopping malls. Discover critical insights into what drives purchasing decisions, influences brand loyalty, and shapes retail experiences within India’s vibrant retail landscape. This book offers a deep dive into the factors affecting consumer choices, making it indispensable for marketing professionals, retail strategists, and students seeking to master the dynamics of modern commerce. Enhance your understanding of the evolving Indian consumer and gain a competitive edge in the retail market.

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Description

  • Publisher : Scholars World (1 January 2021)
  • Language : English
  • ISBN-10 : 939038477X
  • ISBN-13 : 978-9390384778
  • Item Weight : 1 kg
  • Country of Origin : India

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