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Consumer Behaviour in A Tribal Economy of Northeast India: A Focus on Mizoram

SKU: 9788183703314

Original price was: ₹896.25.Current price is: ₹896.00.

Uncover the intricate dynamics of consumer behaviour within Mizoram’s vibrant tribal economy. This insightful study offers a deep dive into how traditional values and evolving market forces shape consumption patterns in Northeast India. Gain a clear understanding of the socio-economic factors influencing purchasing decisions in this distinct Indian regional economy. Essential reading for students, researchers, and enthusiasts of Indian sociology, anthropology, economic studies, and the diverse markets of Northeast India.

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Description

  • Publisher : Aksha publisher (1 January 2012)
  • Language : English
  • Hardcover : 300 pages
  • ISBN-10 : 8183703313
  • ISBN-13 : 978-8183703314
  • Item Weight : 1 kg