Availability: In Stock

Advertising Account Planning: A Practical Guide

SKU: 9788184050530

488.75

Unlock your potential in advertising account planning with this indispensable practical guide. Navigate the entire account planning process, from start to finish, enriched with clear, real-world examples and insightful case studies. This book is your go-to resource for mastering advertising strategy and effective advertising campaigns. Perfect for advanced undergraduate and graduate students, and crucial for advertising professionals in India aiming to elevate their marketing communications skills. Gain expert knowledge to excel in strategic planning and boost advertising effectiveness.

5 in stock

Description

  • Publisher : Reference Press (1 January 2009)
  • Language : English
  • Hardcover : 164 pages
  • ISBN-10 : 8184050534
  • ISBN-13 : 978-8184050530
  • Item Weight : 500 g